Brands in Motion

Chainflip Labs is a Berlin-based company developing a decentralized exchange protocol that enables seamless cross-chain cryptocurrency swaps without the need for wrapped tokens. Utilizing Multi-Party Computation (MPC) and Threshold Signature Schemes (TSS), Chainflip ensures secure and efficient transactions across multiple blockchains.

Purpose-Driven Animation

Every movement serves a function, whether guiding attention, explaining functionality, or creating moments of delight. I believe the most impactful animations are often the simplest ones.

Seamless Performance

I design with technical optimization

at the forefront, ensuring smooth experiences across all devices.

I believe world-class performance

and UI elegance must coexist.

I live for new experiences, whether it’s a hike in the mountains or exploring fresh design concepts.

Systematic Visual Language

Storytelling at Heart

I develop cohesive
motion systems that maintain brand consistency while telling compelling visual stories about product functionality.

I find meaning in everyday moments, turning them into stories that resonate and bring people closer together.

Motion Design System: Edtech SaaS

We craft emotional stories through movement, creating experiences
that feel personal and engaging. Let these principles shape your animations.

Purposeful Movement

Purposeful Movement

Every motion should have intent, enhancing clarity, guiding users,
or reinforcing brand identity without distraction.

Every motion should have intent, enhancing clarity, guiding users, or reinforcing brand identity without distraction.

Every motion should have intent, enhancing clarity, guiding users, or reinforcing brand identity without distraction.

Fluid & Responsive

Fluid & Responsive

Motion should feel natural, smooth, and adaptive across devices,
maintaining consistency in speed, easing, and interactions.

Motion should feel natural, smooth, and adaptive across devices, maintaining consistency in speed, easing, and interactions.

Motion should feel natural, smooth, and adaptive across devices, maintaining consistency in speed, easing, and interactions.

Expressive Yet Minimal

Expressive Yet Minimal

Balance personality with function, use motion to create engagement
while keeping it subtle and non-intrusive.

Balance personality with function, use motion to create engagement while keeping it subtle and non-intrusive.

Balance personality with function, use motion to create engagement while keeping it subtle and non-intrusive.

Youtube Channel: Building a visual system for a Cross Product

We craft emotional stories through movement, creating experiences
that feel personal and engaging. Let these principles shape your animations.

We craft emotional stories through movement, creating experiences that feel personal and engaging. Let these principles shape your animations.

We craft emotional stories through movement, creating experiences that feel personal and engaging. Let these principles shape your animations.

Website Animation

We created a flexible logo animation system, designed for seamless integration
as both a closing signature and a visual aid for explaining swaps.

We created a flexible logo animation system, designed for seamless integration as both a closing signature and a visual aid for explaining swaps.

We created a flexible logo animation system, designed for seamless integration as both a closing signature and a visual
aid for explaining swaps.

Youtube Channel: Building a visual system for a Cross Product

We craft emotional stories through movement, creating experiences
that feel personal and engaging. Let these principles shape your animations.

We craft emotional stories through movement, creating experiences that feel personal and engaging. Let these principles shape your animations.

We craft emotional stories through movement, creating experiences that feel personal and engaging. Let these principles shape your animations.

Logo animation

We created a flexible logo animation system, designed for seamless integration
as both a closing signature and a visual aid for explaining swaps.

We created a flexible logo animation system, designed for seamless integration as both a closing signature and a visual aid for explaining swaps.

We created a flexible logo animation system, designed for seamless integration as both a closing signature and a visual
aid for explaining swaps.

We embrace whitespace to enhance readability and ensure that
the design feels open, uncluttered, and easy to navigate.

We embrace whitespace to enhance readability and ensure that the design feels open, uncluttered, and easy to navigate.

Brand Expansion & Co-creation

Brand Expansion &
Co-creation

I’ve led key initiatives that expanded our presence and deepened engagement, ensuring our brand remains dynamic and future-ready.

Building a brand in Web3 means constant evolution. I’ve led key initiatives that expanded our presence and deepened engagement, ensuring our brand remains dynamic and future-ready.

Building a brand in Web3 means constant evolution. I’ve led key initiatives that expanded our presence and deepened engagement, ensuring our brand remains dynamic and future-ready.

Boost Feature Launch Video

Beyond design, I played a role in end-to-end product launches, shaping the brand experience for Solana, Squid, Arbitrum, and Boost. These launches not only strengthened brand positioning but also drove community engagement, adoption, and trust within the Web3 space.

Beyond design, I played a role in end-to-end product launches, shaping the brand experience for Solana, Squid, Arbitrum, and Boost. These launches not only strengthened brand positioning but also drove community engagement, adoption, and trust within the Web3 space.

Beyond design, I played a role in end-to-end product launches, shaping the brand experience for Solana, Squid, Arbitrum, and Boost. These launches not only strengthened brand positioning but also drove community engagement, adoption, and trust within the Web3 space.

Squid Launch Video

Learnings

Flexibility in brand design is key

Flexibility in brand design is key

A modular system allowed seamless adaptation across multiple platforms, reducing implementation time and ensuring consistency.

Clear Guidelines Streamline Collaborations

Clear Guidelines Streamline Collaborations

Pre-approved brand assets minimized revision rounds and sped up approvals when working with partners the target audience.

Motion Design Drives Engagement

Motion Design Drives Engagement

Integrating animation into digital touchpoints made interactions more dynamic and increased user engagement.

Minimalism Improves Clarity

Minimalism Improves Clarity

A simplified visual language reduced cognitive load, making calls to action more effective and strengthening brand recall.

Early Testing Saves Time and Costs

Early Testing Saves Time
and Costs

A/B testing with focus groups identified critical UX challenges early, refining the design process and reducing last-minute changes.