Project

Skyeng x The Centre of Attention

Landing page & Promo video for Skyeng and The Centre for Attention (organisation that helps deaf
people in their everyday lifes) collaborative project.

Landing page & Promo video for Skyeng and The Centre for Attention (organisation that helps deaf people in their everyday lifes) collaborative project.

Role

Motion Designer
UI & UX Designer
Art Direction

Team

Design Lead

Web & Motion designer

Full-Stack developer

Illustrator

Copywriter

Date

January 2022

Link

Skyeng x The Centre
of Attention

Process

Initial idea was based around illustration style of the Centre, which merged perfectly with Skyeng's brand identity: bright colors, lines as paths and stickers

Goal

Merge two identities together to create simple, yet effective design, which can spark interest in people who don't know any of this brands

The old website didn’t effectively highlight Chainflip’s unique value propositions (UVPs) for swappers and liquidity providers (LPs).

Solution

When both parties were satisfied with the results of merging and first drafts, landing page were created. After that finished page were passed on to motion designer, who created a promotion video, which were broadcasted in Moscow's subway.

When both parties were satisfied with the results of merging and first drafts, landing page were created. After that finished page were passed on to motion designer, who created a promotion video, which were broadcasted in Moscow's subway.

Results

Successful Launch

Website and promo video delivered within one month, across three teams: design, illustration, and development. And one tight deadline.

Campaign Reach

The campaign ran across Moscow's subway network, reaching millions of daily commuters and driving sign-ups for a free course built for an underserved community.

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